
Wed, Apr 26, 1922 · Page 7
Evangelist Billy Sunday (1862-1935)
Former professional baseball player-turned urban evangelist. Follow this daily blog that chronicles the life and ministry of revivalist preacher William Ashley "Billy" Sunday (1862-1935)

These pictures were published in The Richmond Item (Richmond, Indiana), April 26, 1922


I regard Finney as the greatest preacher who has lived since the day of the apostles.
The Louisville Herald. Fri, May 04, 1923 ·Page 14

Charles Grandison Finney (1792–1875) was one of the most influential evangelists of the Second Great Awakening in the United States. A former lawyer turned Presbyterian minister, Finney was known for his innovative revival methods, bold preaching style, and theological emphasis on human responsibility in conversion. He popularized the “anxious bench” (a precursor to the altar call), promoted immediate decisions for Christ, and helped shift American evangelicalism toward a more activist and revivalistic form of Christianity.
Finney taught at Oberlin College and was a major voice in social reform movements, especially abolitionism and temperance. His theology leaned Arminian and perfectionist, differing from the Reformed Calvinism of earlier revivals.
However, Finney’s legacy deeply shaped the revivalist culture that Sunday inherited and embodied. Sunday likely admired Finney’s boldness, mass evangelism strategies, and transformative social impact. His statement calling Finney “the greatest preacher who has lived since the day of the apostles” reflects Sunday’s reverence for Finney’s lasting influence, not a personal relationship.
On May 14, 1922, during one of the revival meetings, twelve robed and masked members of the Ku Klux Klan entered the tabernacle, marched down the center aisle.

KU KLUX KLAN IN ROBES AT TABERNACLE
Twelve Members of Mysterious Order March to Front and Hand Evangelist Letter Containing $50.
SUNDAY DUMFOUNDED
TEXT OF LETTER
The text of the letter which was typewritten on the letter head of the Department of Propaganda, of the Imperial Palace of the order, was dated 5-14-22 and read as follows:
Dated at Muncie, Indiana.
Send reply to None.
To Billy Sunday.
We, the Knights of The Ku Klux Klan desire that you accept this little token of our appreciation of your wonderful work in the interest of the American people and for perpetuating the tenets of the Christian Religion throughout the Nation, and we wish you to know that we stand solidly behind the teachings of the Christian Religion, Free Speech, Free Press, and Separation of Church and State.
While supremacy, Just Laws, the Pursuit of Happiness, Liberty, and Justice, the Public School, and the thoughts of the Boy Scout in the teachings of the Bible, and in the love of the flag of our country, and in the word of every sense, that we, and we alone, should stand for these large and wholesome principles.
Very sincerely yours,
Muncie Klan No. 4 and Richmond Provincial Klan Realm of Indiana, Knights of the KU KLUX KLAN
Five thousand men and women sat spellbound in the tabernacle Sunday night while 12 masked members of the Ku Klux Klan, unopposed and fearless- ly, interrupted the service long enough to hand the Rev. W. A. Sunday an envelope containing a message of commendation and $50 in bills.
Their mission executed, their identity successfully cloaked, the twelve men marched out of the tabernacle, entered automobiles and disappeared as silently and quickly as they had made their entrance.
Members of the Sunday party had been informed of the proposed visit, however, so that some of them were prepared for the Klansmen, one of the chief ushers said.
While no clue to the identity of the men could be found, a man whose name could not be learned was found in the front of the tabernacle after the meeting, commenting on the amount of publicity which the spectacular entry would get, and asking how soon the Associated Press would get the news.
Not First Experience
This is not the first experience of Mr. Sunday with the Ku Klux Klan.
The klan has made a present to Mr. Sunday in every city he has been in during the last year, said Bob Matthews secretary to Mr. Sunday. Even the Klan in Sioux City did the same thing.
At Charleston four members of the Klan appeared, and presented Mr. Sun- day a similar communication, inclosing $200, while at Spartanburg, S. C., the Klan presented Mr. Sunday with $50.
An attempt of the reporters at the Charleston meeting to follow the Klan members and find out who they were was frustrated, the secretary said. There seemed to be an agreement among the ushers at the meeting that no one was to follow the men, and when the reporters started there seemed to be conspiracy to have them waylaid.
First Appearance
It was the first time in the history of Richmond that the Ku Klux Klan had appeared in public, according to Mr. Sunday, although he said the Klansmen were known to have met there.
The letter which they gave to Mr. Sunday bore the address of the United Klan No. 4 and Richmond Provincial Klan.
Just as Billy Sunday was beginning his sermon the twelve white clad men, wearing high pointed head gears, draped in robes that came to their feet, with flowing wide sleeves and white masks, were seen marching silently down the aisle, single file.
Sunday paused in the middle of his announcement, and stared down at them, while a hush fell over the audience, as the 12 figures lined up before the platform, and two of them mounted to the platform.
Suppressed giggles and hysterical snickers broke the stillness faintly, but for the most part, the audience was awed into immobility, except on the edges where men and women stood on chairs and benches to see what was going on.
At a grunt of command, the only sound made by the group during the entire visit, and in unison with their leader, the men lined up facing Sunday, while the other two, at the same unspoken command, turned and walked to the platform and presented the letter containing the money.
The men and women on the stairs parted for the ghost like men, whose audible footfalls could not be heard, their costumes revealing only blue eyes and black leather shoes.
It was not known what Mr. Sunday said until the visitors had marched out and the tabernacle had settled down. Then he turned and faced the audience and said firmly, “I am not afraid of anybody. I have had my car and automobiles and driver attacked, but I am not afraid. I will stand to be checked on my work.”
Sunday ceased to speak, while the men filed from the tabernacle. “I am not a member of the Ku Klux Klan, of the Masons, of the Odd Fellows, or any other secret order, but I’ve learned more about them to night than I ever knew before.
“So I guess if you behave yourself they won’t bother you,” Sunday said.
“A Hint to Others”
“Now you Masons, Odd Fellows, or any of you other fellows, if you want to give something to Winona you just come ahead,” Mr. Sunday said after he announced that the letter contained $50 in bills, which he said would be used to pay the expenses of the Winona Lake tabernacle.
“The $50 comes from the Muncie branch,” Mr. Sunday started to say in telling of the money in the envelope, when Fred Rupp interrupted to say that Richmond was also mentioned.
Fumbling with the letter for a moment, Sunday reread the closing words and corrected himself: “It comes also from the provisional Richmond klan.” After a little pause Sunday added to the audience: “Well, you seemed to sit right; they didn’t take you.” Denouncing the liberal wing of the Baptist church which is forcing a contest within that denomination, Mr. Sunday called them the “God-forsaken liberal wing,” and declared that “they ought to be in Hell.”
Denounces Liberalism.
“It’s the liberal bunch that don’t like me, and I don’t want their backing. The Baptists were the last bulwark of orthodoxy,” he said, “and now they’ve got a fight on their hands.” “There never was a greater God-forsaken liberal wing of the church, that seeks ethical death of Christ. Its the
Near the end of the sermon, but before the audience arose, Sunday called on those that wanted to make a public confession of Christ to walk down in front.
“I want to see your faces as you come,” he said. “I don’t know how you feel about it, but I want to see you come.”
“I haven’t asked for that a long time,” he added, “but I had a feeling that maybe some of you fellows would come that way.”
For a time no one moved, but a slight movement in the rear of the audience was seen. Mr. Sunday made mention of it.
“There were ten here now,” About the time it looked as if there would be plenty of room for Mr. Sunday to come down and take their hands.
63 Come Forward
After the audience stood, and the personal workers had scattered among them, more gathered at the front until 63 “trail hitters” had come forward as signed pledges of belief in Christ. The opening prayer was offered by Rev. E. Gage of the Third Methodist church, while the meeting was closed by prayer by Louis Jones, minister of the South Eighth Street Friends meeting.
The collection, as at the other meetings of the day, was taken for the Bible School, Chautauqua, and other summer meetings held at Winona Lake, Indiana.
Afternoon Service
Coatless, perspiring until he removed his collar and necktie, Billy Sunday called on the packed tabernacle Sunday afternoon to give their lives to Christ, and from an audience of 6,000, more than 300 persons came forward to shake his hand, while several hundred signed cards pledging themselves to accept Jesus Christ as their personal savior.
It was an audience composed almost entirely of out-of-town people. On a show of hands it had seemed as if there were no Richmond people present, but a rising demonstration of Richmond and of visitors showed that only a fifth were local residents.
The huge crowd gathered early, by noon the tabernacle was filled and the music began. Just before the sermon Mr. Rodeheaver called for the show of hands to account for the local poor fifth of the audience.
Calls for City
As the huge out-of-town audience stood, cries of “Richmond” Richmond” came from the ministerial section, and Mr. Rodeheaver called for the local people to stand. They were the poor fifth of the audience.
The great tabernacle of Richmond, they say, has stayed Mr. Sunday’s people could not have had the great success they have had without it. All the more, when you realize that all the people in the audience are not Richmond people, but they are the people who regularly do better than that.
Takes Off Coat
As Mr. Sunday appeared on the platform he took off his coat, and several men in the audience stood up and took theirs off. Later on invitation of Mr. Sunday, a number of others followed suit.
“In the 27 years that I have been preaching I have never seen such a small number of people from the community, in proportion to its size, as here at Richmond. I feel like I had fooled away six weeks of my time, one sixth of all that I have to give in a year, by coming here, when I had to turn down 25 other cities to do it.”
“It is not,” he added, “that you people are not welcome to come, but I do think that the community where I preach should be represented at the meetings.”
Billy Sunday conducted a significant revival campaign in Richmond, Indiana, from April 15 to May 29, 1922. This six-week event was part of his extensive evangelistic efforts across the United States during the early 20th century .




Billy wrote the following and it was published in the April 22, 1922, Richmond Palladium.
The history of the Church is the history of revivals. The Church was born in the revival of Pentecost.
George Whitfield was going to Boston to preach, riding horseback. He met one oof these cold, distant, sullen, morose, melancholy, sleepy, egotistical officials who said, “I don’t want you to preach in Boston.” Whitfield replied, “Neither does the Devil.” and rode on.
Even the Pharisees ply _______ with their venom the works of Jesus because they did not like his methods. The church is not a disturbing element enough in this God-hating, Christ-hating, boot-legging, law-defying, Sabbath-breaking, old world that is swinging hell-ward so fast she is breaking the speed limit.
Nothing good was ever accomplished without genuine full-hearted enthusiasm. You might as well try to cross the ocean on a grind stone drawn by cock roaches or heat an oven with snow balls, or ride a Porcupine without a saddle as to win any undertaking week-half-hearted effort!
I issue a Proclamation to the forces of truth, morality, righteousness, in and out of the Churches of Richmond, “Come up to the help of the Lord against the Devil and all his hosts.”
W.A. Sunday, Psalm 34



The Duluth News Tribune. Mon, Apr 08, 1918 ·Page 3
ADVANCE MAN IS HERE TO PAVE WAY FOR BILLY SUNDAY
Looks to Building of Tabernacle at Courthouse Square—Construction Starts Next Week.
Actual work in preparation for Billy Sunday’s campaign in Duluth will begin early next week when workmen will commence construction of the huge tabernacle in which the meetings will be held.
This was the announcement made yesterday by James E. Walker, advance representative for the evangelist. Mr. Walker reached Duluth Saturday and immediately plunged into the work of preparation for Sunday’s appearance in Duluth. He met representatives from Duluth, Superior and range churches at the First Presbyterian church at 3 o’clock yesterday afternoon.

Richard Close and W. L. Smithies, of the men’s interchurch council addressed the meeting. Both gave their impressions of the Sunday campaign in Chicago. Mr. Smithies was in Chicago Saturday and witnessed the mammoth parade, held at noon, which preceded the largest meeting that has yet been held at the Chicago tabernacle.
Sunday’s Methods Outlined.
Walker’s talk outlined, for the local workers, the Sunday method of conduction a campaign. His classification divides the work into three parts. The preparatory work, he says, usually covers a period of eight weeks preceding the campaigns. The latter constitutes the second division and the third division in, in Walker’s words, “the follow-up campaign or work of conservation.” The first part is now well under way in Duluth.
The Sunday campaigns are usually conducted by 15 committees. Fourteen of these will be in operation in Duluth within a short time. The fifteenth, constituting a restaurant committee, often necessary through the comparative inaccessibility of the tabernacles, will not be needed in Duluth owing to the central location of the tabernacle.
Two Thousand Ushers.
The other committees, some of which are already being formed, together with Walker’s estimate of the number required for each, follow: Music committee, including the personnel of three choruses, 2,500; Neighborhood prayer meeting committee, 2,000; ushers and doorkeepers, who will work in relays, 700; personal workers, 500; secretaries, who will take the names of “trail-hitters” at the meetings, 300; men’s Bible class organizers and workers, 500; finance, automobile, hospital and students committees, 500. This, in the round figures of Walker’s estimate, will total a working staff of 7,000. “And every one of them,” said Walker last night, “will have something to do.”
“The most important part of the work,” said Walker, “is the neighborhood prayer meetings, previous to and during the campaign. If Sunday’s coming did nothing else than serve as an incentive for the organization of these meetings, he would have done enough. It is his wish that a great deal of time and care be spent in the perfecting of the committee which will be in charge of these meetings.
Territory Divided.
“The territory surrounding Duluth and the city itself will be divided into districts, these districts subdivided into sections and these sections again divided into communities or, as we call them, neighborhoods. It is our plan to have prayer meetings for two nights each week for three weeks previous to Sunday’s appearance. These meetings will not be held in the churches of the communities but in the private homes. There were 99 conversions reported at similar meetings which preceded the Los Angeles campaign.
“Billy Sunday’s request is that, at these meetings, those who attend pray for the success of the campaign. The attendance at the Los Angeles prayer meetings was recorded at 73,938. There were 7,556 homes open for meetings.
Tabernacle 8,000 Capacity.
The Duluth tabernacle, according to the present estimate, will accommodate 8,000. It will include, besides the main auditorium, the usual rooms that are built in all Sunday tabernacles. The Duluth structure will be of the turtle-back type that is used in a majority of the cities. Its dimensions will be approximately 176 by 224 feet. It will be built on the courthouse grounds at Fourth avenue West from First to Second streets. Sunday will conclude his Chicago campaign on May 19. He will come to Duluth during the following week and will open here May 26. Walker has established his offices on the second floor of the Y. M. C. A. in the offices of Mr. Smithies. He will direct the preparatory campaign from there and will remain here until after the opening of the campaign proper.

The Muscatine Journal. Tue, May 21, 1918 ·Page 3
WHAT BILLY SUNDAY MEANT.
“Billy” Sunday has come and gone. His mission is a matter of history. What did it signify? Some of the facts of the great revival are indicated in figures. The famous “trail” of the tabernacle for example was touched by nearly 50,000 pairs of feet seeking Mr. Sunday.

The combined audiences at all the Sunday meetings are again reckoned at something like 1,200,000. Plainly a very considerable section of Chicago listened to the Sunday message. No politician, nor even a statesman, ever enjoyed such a hearing.
The novelty in the evangelist’s preachments arose from his unique personality. The doctrines preached by the Rev. William A. Sunday were essentially much the same as those the Chicago of another generation heard from the Rev. Dwight Moody. They were the same to be heard today in the four hundred-odd churches which were represented by the Sunday campaign.
The homely virtues, individual rectitude in business, personal morality in domestic life—these were the essentials. The code preached by “Billy” Sunday was familiar to his congregations. It is characteristically American. The “thou shalts” and “thou shalt nots” are the precepts and the prohibitions of the United States.
Mr. Sunday gave a new emphasis to a creed learned by most of his hearers in infancy. Like all successful missionaries in the home field, he affirmed persuasively what his converts believed, but did not consistently practice.
Many of those who renewed their religious pledges in the tabernacle will be better citizens. Chicago like Billy Sunday. His sincerity and disinterestedness made a good impression.
Every one wishes him success in his next public work.—Chicago Herald- Examiner.
For more information:
The Wheaton College Archives. The Chicago Campaign, 1918.
Billy Sunday’s 1918 revival campaign in Chicago, held from March 10 to May 20, was one of his most ambitious and high-profile efforts. It occurred during a pivotal moment in American history, as the nation grappled with World War I, the temperance movement, and the looming influenza pandemic.

The campaign was strategically timed to bolster support for Prohibition in Chicago, a city known for its vibrant nightlife and strong opposition to temperance reforms. Sunday, a fervent advocate for the ban on alcohol, delivered his fiery sermon “Get on the Water Wagon,” in which he vividly denounced the liquor industry. He likened the “booze interests” to a “rattlesnake that wriggled its miserable carcass out of hell,” vowing to fight them relentlessly—even “on ice” if hell froze over.
Despite his passionate rhetoric and widespread attention, Sunday’s efforts did not yield the desired political outcome. Chicago voters rejected a local Prohibition initiative during the campaign, a defeat famously referenced in Frank Sinatra’s song “Chicago (That Toddlin’ Town)” with the line: “The town that Billy Sunday could not shut down.”
The campaign drew substantial crowds, with estimates suggesting that over 650,000 people attended the meetings over the course of seven weeks.
Sunday’s dynamic preaching style and the campaign’s extensive organization contributed to its broad reach and influence.
Although the immediate goal of enacting local Prohibition in Chicago was not achieved, the campaign underscored Sunday’s significant role in the national temperance movement. His efforts contributed to the broader momentum that led to the ratification of the Eighteenth Amendment in 1919, establishing Prohibition across the United States. The Chicago campaign remains a notable example of Sunday’s impact on American society during a transformative era.

This image is in the public domain.
In early 1911, the city of Toledo, Ohio, found itself at the center of a spiritual and cultural whirlwind when Billy Sunday brought his revival campaign to town. Running from January 29 to March 12, this six-week crusade marked a significant moment not just in Sunday’s ministry, but in the broader urban revival movement sweeping America in the early 20th century.
To accommodate the expected crowds, a massive wooden tabernacle seating around 9,000 was constructed along Jefferson Avenue, near downtown. Though the city’s population at the time was just under 170,000, more than 350,000 people flooded into the tabernacle over the course of the campaign. It was not unusual for Sunday to preach three or four times a day to packed audiences, some standing in the aisles or spilling outside the structure just to hear his voice thunder through the open air.
Sunday’s preaching style in Toledo was vintage Billy—fiery, theatrical, and unforgettable. He ran across the stage, leapt onto chairs, punched the air, and peppered his sermons with vivid imagery and baseball metaphors. Among the messages he delivered were some of his most iconic: “Booze,” “Backsliding,” “If Hell is a Joke,” and “The Ten Commandments.” His attack on the saloon business in “Booze” especially struck a chord in a city known for its proliferation of taverns and political corruption. “I want to preach so plainly,” he declared, “that the man who runs may read, and that even the saloonkeeper will know that I mean him!”
The results were staggering. Over 18,000 individuals reportedly made decisions for Christ, and local churches saw a dramatic uptick in attendance and membership. The spiritual momentum didn’t stop at the altar. Sunday’s relentless promotion of Prohibition, moral reform, and church revitalization left an indelible mark on Toledo’s civic and religious landscape.
The local press—especially The Toledo Blade—covered the revival extensively, offering daily summaries and commentary. While some editorials criticized Sunday’s bluntness and emotionalism, many praised the campaign’s influence on the moral climate of the city. Business leaders, city officials, and pastors saw firsthand the social power of mass evangelism, and Sunday’s reputation as a national revivalist soared.
Toledo was more than a successful campaign—it was a turning point. It proved that Sunday could handle large urban centers with complex political, economic, and moral challenges. It set the stage for even bigger crusades in Detroit, Boston, and New York, and solidified his status as one of the most influential evangelists of his time.